Got Gu, Got Good Design

I’m not much of a sweets eater. If given the choice, I’d rather have a nice slice of pumpkin pie over a piece of chocolate anything. But, when you’re given chocolate as a gift you naturally accept it, eat it, and enjoy it. One of my Father’s Day gifts was a box of Gu Cocoa Chocolate Truffles. The truffles are great, but the packaging the truffles came in were better.

I love clean design. Our first experience with Gu was with their Gu-ey Chocolate Fondant Torte. I was immediately taken by the smooth black box the torte came in. Simple, clean, nice typography.

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The packaging for the chocolate truffles was no different. Clean, simple, same great typography, a splash of pink on the lid, and a cool design on the inside. Here are a few snaps of my Gu chocolate truffles.

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